Automotive
Building on more than a century of automotive manufacturing, Canada is at the forefront of the world’s automotive future. Just look at Canada’s progress and promise in battery electric vehicles (EV), fuel cell electric vehicles (FCEV), and connected and autonomous vehicles (C/AV). When it comes to the future of automotive, investing in Canada puts you in the driver’s seat.
We’re investing over a billion dollars in both of our major manufacturing plants right now for new production that will be taking place in Canada. This is a big opportunity for Canadian suppliers as well.

Why Toyota has been investing in Canada since 1988
Learn why Toyota recently invested $1.4 billion in its Woodstock and Cambridge, Ontario facilities and what advantages Canada offers automotive manufacturers.
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Investing in the future of automotive in Canada
Automotive industry transition
The Canadian provinces of British Columbia and Quebec are active partners in the International Zero Emission Vehicle Alliance (ZEV Alliance), which has agreed to make all new passenger vehicle sales zero-emission by 2050 or sooner. With generous incentives in place to purchase new ZEVs—Quebec and BC have the most significant incentives in North America—and with greater charging infrastructure being built across the country, Canada will continue to be a driving force for the future of automotive for years to come.
Market access
Canada has 15 free trade agreements with 49 countries, representing approximately 1.5 billion consumers and 63% of the world’s GDP. Aided by tariff-free access to growing electric vehicle markets through the Canada-USA-Mexico Agreement (CUSMA), the Canada-European Union Comprehensive Economic and Trade Agreement (CETA), and the Canada-United Kingdom Trade Continuity Agreement (Canada-UK TCA), Canada is expected to see its ranking for EV demand rise to 6th in the world from its current 11th place. Canada’s ports and infrastructure are well-equipped to meet current and future demand.
Incentives
As part of the Accelerated Investment Incentive, Canada introduced federal tax credits, which include an immediate 100% write-off for newly acquired manufacturing and processing equipment. Additionally, Canada is the first country in the G20 to offer a tariff-free zone for industrial manufacturers, allowing investors to import advanced machinery and equipment from their parent companies free of import duties.
The Advanced Manufacturing (NGen) Supercluster connects manufacturers, technology providers, researchers, schools, government, investors and business networks to accelerate the design and adoption of next-generation manufacturing technologies.
The Scientific Research and Experimental Development (SR&ED) Program provides income-tax credits and refunds for expenditures on eligible R&D activity in Canada.
The Strategic Innovation Fund (SIF) bolsters business investments in Canada's most dynamic and innovative sectors by supporting business activities such as R&D projects, firm expansion, large-scale, global-investment attraction, collaborative technology demonstration projects and clean technology adoption and decarbonization
Leading research institutes
- Autonomous Vehicle Innovation Network
- ACE Climatic Aerodynamic Wind Tunnel at the Ontario Tech University
- CESAR (Canadian Energy Systems Analysis Research)
- Centre For Applied Business Research In Energy & The Environment (CABREE)
- The Clean Energy Research Center (CERC)
- L’Institut de l’Énergie Trottier
- Innovative Vehicle Institute
- L'Institut de recherche sur l'hydrogène (IRH), l'Université du Québec à Trois-Rivières
- Hydro-Québec’s Research Institute
- The University of Toronto’s Electric Vehicle Research Centre (UTEV)
- Waterloo Centre for Automotive Research (WATCAR)
- SHIELD Automotive Cybersecurity Centre of Excellence at the University of Windsor
You’re in good company










